It looks like Star Wars VR lets you play as Luke through the movies, from his point of view. One of the most impressive things I found with the Oculus was the sense of scale. Can you imagine the feeling, standing beside your crashed A-Wing looking up at an oncoming AT-AT and feeling the sheer size of that thing?
I wouldn't be surprised if Star Wars VR becomes the launch game to pair with the consumer model of the Oculus. sigh. I'm going to have to start saving up for a more powerful gaming PC.